In the milk aisle, meditating beside the cartons of banana milk, strawberry milk, cereal milk, avocado milk, and sweet onion milk, is Snoopy Coffee Milk—a milk carton with a strong uppercut of the caffeine variety. This attack is not the small wake up punch in, say, an instant Korean coffee (a la Maxim), a crisp Coca-Cola, or a taurine fueled Red Bull.
Wait! A Red Bull? How did it escalate so quickly? How’s Snoopy on the same level as Red Bull? He’s not. He’s surpassed Red Bull and the other try-hard energy drinks.
Those up to date on Korean pop culture may already know about Snoopy’s jolt in the solar plexus jabs; but for those less informed, a single carton of Snoopy Coffee Milk keeps hearts thumping, arms swinging, and eyes wide open long after everyone wants to go bed. So, the next time there is a big research paper to KO, a mountain of grading to smash, or a night not to be missed, take the Snoopy Coffee Milk’s one-twos and fight for days.