Story by: Conor O’Reilly, Photos by: Michael Hurt
Influence HBC Fest founder
Featured in Groove Korea March 2011, September 2011, May 2012, October 2012
The HBC Fest has seen it all: rock, punk, hip-hop, folk music, poetry, Shakespearean drama, comedy and even a large balding man painted head to toe in green and smashing watermelons over his head.
The history of the festival is known to many. It first took place in July 2006 in three bars — Orange Tree, Ssen Bar and the old New Phillies — and was the brainchild of two local musicians, Lance Reegan-Diehl and James Gaynor. In recent years, Reegan-Diehl has become the main organizer of the festival, which attracts musical acts from cities all over Korea. He first came to Korea in ‘98, but it wasn’t until 2001, while playing guitar as a session musician for Sony Music, that he moved here permanently. The festival’s reputation grew as a place for people to get together and listen to good music, all under the banner of a music festival designed with expats in mind.
It put a neighborhood on the map for thousands of expats and Koreans, gave hundreds of performers an audience and began what is now a thriving, raucous scene for expat-made music.
As well as organizing the HBC Fest, Reegan-Diehl is running DEELEEBOB Music, a space that functions as a service and retail outlet, a recording production studio, a practice studio and a managing department for LRD Music and DLB Entertainment.
More info www.lrdmusic.com